Americans can't tell the difference between Rye and Bourbon? #whiskey #culture #history

According to a new study from Drexel University, the average American can't taste the difference between Rye and Bourbon, but they used only scent, according to Scotch Whiskey Regulations.

An interesting factoid from the study:

The participants didn’t separate the whiskeys according to their mash bill, but by other properties like brand, age, and alcohol content. For example, they were very likely to group Jim Bean whiskeys together. Lahne guessed that this trend occurred because brands have constant “house” flavors, meaning Jim Bean whiskeys could be described as having a peanut smell, regardless of whether they were a rye or bourbon.

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